Crash Champions CMO Danny Briones Named Finalist for ORBIE Awards and AMA DFW CMO of the Year Award
Crash Champions, one of the nation’s fastest-growing founder-led providers of high-quality collision repair services, today announced Chief Marketing Officer Daniel Briones has been named a finalist for both the 2026 Dallas CMO ORBIE Awards and the American Marketing Association Dallas-Fort Worth (AMA DFW) CMO of the Year Award.
The ORBIE Awards honor executives who demonstrate excellence in leadership, business transformation and organizational impact, while the AMA DFW CMO of the Year Award celebrates marketing leaders driving strategic growth and innovation across their industries.
Since joining Crash Champions in 2021, Briones has significantly elevated the company’s national brand presence, strengthened customer engagement and supported the organization’s continued expansion as a leader in collision repair.
During that time, Briones has played a role in Crash Champions’ rapid acceleration into the fastest-growing founder-led collision repair provider in the U.S. — adding over 600 locations in the past five years. He has also helped land high-profile media placements for the organization such as Fox and Friends, Fox Business, Fortune and a profile of Founder and CEO Matt Ebert in Entrepreneur magazine, which have significantly raised the profile of the business.
Meanwhile, Briones has also forged a partnership between Ebert and ABC’s Shark Tank star Daymond John through his coveted CEO Access platform — which has played a key role in shaping and amplifying the Crash Champions story.
“I’m incredibly honored to be named a finalist alongside so many accomplished business leaders,” said Briones. “This recognition is truly a reflection of the talented team I have the privilege of working with every day and the People First culture we’ve built together at Crash Champions. I’m grateful to the ORBIE Awards and AMA DFW for recognizing the meaningful work being accomplished across our industry, and I’m proud to be part of an organization that is committed to driving impact, embracing innovation, and delivering value for the communities, customers and business partners we serve.”
Crash Champions Founder and CEO Matt Ebert praised Briones for his impact and contributions to the organization’s success.
“We are extremely proud of Danny and all that he has accomplished at Crash Champions,” said Ebert. “His vision, creativity and leadership have played an instrumental role in elevating our brand, strengthening our connection with customers, teammates and partners nationwide, and helping drive the continued growth of our organization. Danny’s passion for innovation and commitment to excellence continue to make a meaningful impact across every aspect of our business, and we sincerely appreciate the ORBIE Awards and AMA DFW for recognizing Danny’s outstanding contributions to our company and the industry.”
The winner of the AMA DFW CMO of the Year Award will be announced live during the organization’s awards ceremony on June 4. Winners of the 2026 Dallas CMO ORBIE Awards will be recognized Aug. 27, in Dallas.
